Selected Work
Ideas designed to move businesses forward.
Each project begins with a specific challenge. The solution may involve strategy, branding, content, a collaboration or a completely new way of presenting the business — what matters is that the final idea is relevant, practical and valuable.
012025
Premium Boxing Club
Reimagining a Premium Boxing Club for a New Generation
StrategyCommunityContentDigital Experience
022025
Hong Kong Animal Shelter
Turning Animal Adoption into a Social Movement
Social StrategyStorytellingCommunityPartnerships
032026
Azed Original
Creating a New Wellness and Culture Festival for Hong Kong
Azed OriginalExperience DesignPartnershipsCultureTechnology